What Is Macy's Backstage?
Backstage: A Cross Between Homegoods and Nordstrom Rack
Macy's officials say that the goal of Backstage is to generate more business from bargain, and that it is a cross between a traditional department store and an outlet. savvy shoppers prefer stores like T.J. Maxx "People say it is a combination of Homegoods and Nordstrom Rack, and there will be a lot of cross shopping," said Stephen Holman, the store manager at Macy's CoolSprings.
2. Children's apparel, shoes and toys are included in the categories of merchandise. There are ladies plus sizes and a large home goods area with bedding, picture frames, framed art, lamps, and occasional pieces.
Macy's Backstage Store: A New Look at the Future
Macy's opened Backstage stores in shopping malls in 2016 and in existing Macy's full-line locations. Last year it grew the Macy's Backstage concept. Macy's full-line stores and Macy's Backstage carry the same brands.
It has a separate buying organization from the full-line business. The assortment at Macy's Backstage is very similar to that of TJX's chains. Macy's full-line pricing strategy entails high starting prices combined with a variety of sales and coupons, but with no additional discounts allowed.
Free Shipping in-Store
Pick up your purchases in-store for free shipping. Pick up at checkout. You can either go inside the store to pick up the order or you can place it in your trunk.
You can get free shipping if you purchase minimum. You can get free shipping in the contiguous US states with a $25 purchase if you place an order over $99. Sometimes you can qualify for free shipping if you add a beauty product to your order.
Macy's Backstage
Macy's Backstage is an attractive option for many shoppers. TJX's business model is appealing to customers because of the good deals available when you shop. Macy's full-line stores rely on coupons, a steady stream of "one-day sales," and other promotions to drive customer traffic.
The White Plains Macy's was busy. It was a dramatic contrast to the rest of the lower level. The Macy's Backstage store is located on the first floor and has an exterior entrance from Main St.
Macy's stores rely on coupons and discounts to drive traffic. There is very little merchandise for sale. Macy's Backstage cannibalizing full-price sales may be overstated by investors.
The Virginia Governor's Birthday
The $300 million, 325,000 square-foot, state-of-the-art manufacturing facility is expected to be operational in early 2023, and Virginia Gov. Ralph Northam was on hand Thursday to celebrate.
X Cancel
