What Is Youtube Watch?
The YouTube TV Channel
The badges below the video show that the videos are only available to subscribers of the premium service. The availability of YouTube originals may vary by country. You can watch the original series on the internet or on the phone.
If you leave the site while watching a movie or episode, your content will be played back on the site. The access to YouTube originals is free for members of the YouTube TV. You can find them in the videos section of the website, in the mobile app, or in the TV section.
Explicit Content is Not Enough
Explicit content is not allowed on the video sharing website. Content removal or channel termination can be achieved by posting pornography. Videos with sexual content will be removed. Most of the time, violent, graphic, or humiliating fetishes are not allowed on the internet.
Free Video Streaming on YouTube
You can make a video completely free on the video sharing site. Monthly or yearly payment plans for Vimeo are not what YouTube focuses on. You will also have access to a slate of original programming, the ability to download videos so you can watch offline later, and a music app.
You can see ads on the website and within the video player. As a viewer, it can be overwhelming to see ads that are targeted to specific audiences on a website. Both sites offer a wide array of analytic tools for your video that can be very helpful when determining who is watching your video and how they are viewing it.
There are three options on YouTube; public, unlisted and private. Private means that only those you invite with an active account can view it. It depends on the audience you are trying to reach, and the platforms offer great resources for businesses who are expanding into the world of digital video.
Using YouTube Analytics to Find What Your Audience Really Wants
If you use YouTube Analytics to check out what other videos your audience has watched, you can zero in on what your audience cares about. You can use free tools like SEMrush or Google Adwords to conduct your research on your own, because YouTube is a search engine that is as important as a video platform. If a video of your child singing a song went viral, you might want to add more covers. You can either publish a series all at once for binge watching or drop them regularly to keep people coming back.
YouTube as a Marketing Tool
While it's a great source of entertainment, it's also a valuable tool for marketers. 70% of viewers bought from a brand after seeing content on YouTube. It's safe to assume that your target audience is on the platform with a global user base of more than 2 billion people.
Gen Xers are focused on the goal. They go to YouTube to learn something, watch nostalgic videos, or stay up to date with the news. Do it yourself videos and old fashioned content are ideal for targeting Gen Xers.
Baby boomers have the most spending power of any generation and they use YouTube to learn how to use products. They want to save time. If they can catch up on their favorite news and entertainment on the site, that's where they go.
You can post how-to and tutorials on the video sharing site. It's important to remember that the goal is different for each generation and that they might watch the same content. For Gen X, it might be to reminisce, for Boomers it might be to save time, and for Millenials and Gen Z it might be to learn something new.
The New Music Service
The new music service was launched in the US, Australia, New Zealand, Mexico, South Korea, and the UK in June of last year. It's a mobile app and desktop player that gives you access to millions of songs. You can find it as a streamable track if you already have a video on YouTube. You can also watch music videos.
Watch Time
The amount of time people have spent watching your video is called watch time. The search and discovery engine has confirmed that Watch Time is an important part of their system.
How to Keep Your Fans Engaged
The best way to keep viewers engaged is to use cards to link to other content on your channel that viewers will likely be interested in.
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